AIMIA (Australian Interactive Media Industry Association)
Finalist – Best Mobile Advertising or Marketing
Mobile Web Awards
Finalist – Best Use of Mobile in Marketing
Users could compete by training their Acer Racer from their smartphone using training points. These could be assigned to your racer’s three main categories; Speed, Power and Performance which aligned with the key features of Acer’s new range of laptops.
Daily heat events played out each week and be watched by participants for the chance to win premium weekly giveaways. Weekly winners advanced to the championship final to compete for the grand prize giveaway.
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